A popular sandwich chain is the latest to join in on the pickle craze with a new pickle sandwich - but the reception has been mixed.
Jimmy Johns debuted its Picklewich in a Thursday promo video, starring Jersey Shore star Nicole Snooki Polizzi as the Pickle Witch.
The creative advertisement was filmed as a spoof documentary to showcase the breadless sub.
Snooki said: So Im just chilling here on my tree stump and then all of a sudden I hear these pickle juice heads saying my name. Im like, what the frig are you doing in my woods?
If you want a Picklewich, youre gonna have to go to Jimmy Johns and get your own.
The Picklewich will be available in two varieties starting Monday until November 14
Nicole Snooki Polizzi as the Pickle Witch in Jimmy Johns promo, breaking the news. The pickle-loving star sipped pickle juice in the video (pictured)
The Picklewich will be available for a limited time starting on Monday until November 14.
Some Jimmy Johns fans were quick to express their excitement about the pickle-forward meal.
I could go for it. I love pickles, a supporter said.
Another person posted: Apparently, Jimmy Johns just introduced a new sandwich with giant pickles instead of bread… Not to be dramatic, but this might be the best day of my life.
I NEEEED THIS, an Instagram commenter said under a Jimmy Johns post about the product.
Best thing youve ever done, added another fan.
But some have claimed the chain ripped off a New Jersey Deli.
Snooki said If you want a Picklewich, youre gonna have to go to Jimmy Johns and get your own in the playful video
This sandwich was stolen from Elsie’s deli in Jersey, someone wrote.
The Red Bank sub shop went viral on TikTok for a sandwich that used a whole pickle instead of bread back in 2019.
These sandwiches have transformed peoples lives, Elsies general manager Katherine Cohen told Business Insider.
Weve had people literally crying when they see the product. So many individuals have cut bread out of their diet due to allergies and dieting and finally being able to actually enjoy a sandwich brings people to tears, she added.
Over the summer, the pickle sandwich trend had a resurgence, which sandwich shops across the country contributing to the keto-friendly trend.
Most people angered by the low-carb menu addition simply thought it sounded unappealing.
Go home Jimmy John’s you’re drunk, someone wrote.
I already get too much salt. No thanks, another X user said.
Some people were selective with their disapproving words, with on person writing barf and another saying no.
The two varieties of the Picklewich will be the Vito Picklewich and the Turkey Picklewich.
The Vito will have lettuce, onion, salami, capocollo, provolone, tomato, oregano, basil, oil and vinegar on it. The turkey option will feature lettuce, tomato, turkey and provolone.
Additionally, the chains Pickle Jimmy Chips will be making a return.
Jimmy Johns announcement came shortly after Pringles made its own pickle-related declaration.
Jimmy Johns has been posting advertisements to get customers excited about the new product
The chip company will be bringing back its dill pickle-flavored variety.
Pringles said: Dill pickle features an outrageously dillicious balance of straight-from-the-jar dill pickle flavor.
Each bite delivers the salty, tangy flavor experience with a touch of herbal dill that longtime fans remember, and first-timers will love, so you too can satisfy your pickle craving in crisp form anytime and anywhere.