President-elect Donald Trump continues breaking into viral trends that drive real-life reactions as real-life athletes parroted his famous Trump dance over the weekend.
Ultimate Fighting Championship (UFC) fighter Jon Jones celebrated his victory on Saturday imitating Trumps traditional YMCA post-rally shuffle as Trump watched in the audience.
Several other NFL stars celebrated touchdowns and big game moments over the weekend with the familiar dance.
The growing popularity of the Trump dance was not a surprise to TikTok Jack, the GenZ figure behind President-elect Donald Trumps successful TikTok account.
What has now become the iconic ‘Trump dance’ is yet another example of President Trump’s natural ability to create viral moments that captivate audiences simply by being himself, he said in an exclusive interview with DailyMail.com.
TikTok Jack, as Trump proudly referred to him on the campaign trail, is actually Jack Advent, 22, who helped introduce Trump to the platform he once tried to ban in the United States.
Trump nicknamed Advent TikTok Jack, a reoccurring character in the Trump orbit, after the former and future presidents wildly popular debut on the platform.
During interviews, campaign events, and even rallies, Trump would give a shoutout to Advent for his success on the platform.
Republican presidential candidate former President Donald Trump does dance after speaking, Tuesday, April 2, 2024, at a rally in Green Bay, Wis.
Thats TikTok Jack, actually hes became very famous, Trump said to the reporters who clustered around the former president as he spoke to them from a drive-thru window at a McDonalds, as he worked a shift at the fast food restaurant.
We have TikTok Jack working for us right? Trump told DailyMail.com in an interview in September. And we have the biggest numbers in the history of TikTok.
When summoned, Advent would report the latest number of views of Trumps TikTok content which was already running in the billions.
Tik-Tok Jack films President-elect Donald Trump for his TikTok account
The ambitious Advent started his business focused on video publishing and outreach when he was still in high school. It was not long before he was launched into the highly competitive world of online influencers.
One of his biggest clients was Logan Paul, an early social media adopter with over 23 million subscribers on YouTube and 18.5 million additional followers on TikTok.
Advent was already an expert with the online influencer culture before he turned to politics.
His first political client was Vivek Ramaswamy, an energetic young entrepreneur who entered the Republican presidential primary as a young America First candidate with a similar message as Donald Trump.
Ramaswamy famously described TikTok as digital fentanyl, before he conceded that it was a useful platform to reach out to young people.
Team Trump also had a conversion about TikTok, realizing the platform was important for outreach in 2024 as Metas platforms Facebook and Instagram had effectively censored and downgraded political content, making it difficult to go viral.
The Biden campaign wrung their hands over whether or not to build a TikTok profile for the president, especially after signing legislation that could ultimately ban the platform in the United States.
But the Trump team saw an opening and went all in, recruiting UFC CEO Dana White to help introduce the president to TikTok.
The president is now on TikTok, White said unceremoniously, pointing at Trump as they stood backstage of the UFC in June.
Donald Trump records a TikTok video with his TikTok consultant Jack Advent
It is my honor, Trump replied, before the video cut to Trumps walk-on to the stage for UFC 302, as the crowd roared with approval.
TikTok had a similar reaction as his debut generated hundreds of millions of views, marking the largest political launch in TikTok history.
To date, Trump has the record for the most watched political TikTok video of the 2024 election cycle with 178.6 million views.
Trump was impressed with the numbers and from that day on, Advent was synonymous with the platform.
Ever since that day hes called me TikTok Jack, he told DailyMail.com.
Trump went on to do a mock face-off with YouTube influencer and WWE star Logan Paul which generated 170.3 million views.
The former president went on to meet with Jake Paul, shaking his head over a video of Kamala Harris calling young people stupid while describing the vice president as not being the brightest bulb in the ceiling.
Were with those young people, theyre smart ... we love the young people and well take them every time, Trump said, as strategists wondered why the former president was spending so much time trying to earn the youth vote, that typically sided with Democrats.
But Trumps account was not just focused on face-offs with some of the most viral fighters. Other posts drew millions of views as Trump vowed to bring down the cost of groceries and gas and to bring back law and order.
The most anticipated video, however, was the Trump dance.
TikTok, after all, began as a platform where users would popularize footage of them doing their own fun dances.
Fans and curious onlookers of the president on TikTok watched for when Trump would post his own version of the Trump dance.
Everyone was awaiting the famous dance, Advent said. President Trump’s iconic dance embodies a winning spirit that resonates with athletes and young people, especially on a platform driven by dance trends.
Team Trump teamed up online influencer Aiden Ross to do the Trump dance to a bass boosted version of the Star Spangled Banner. The pair celebrated their successful interview that became Ross biggest livestream ever.
Jack Advent departs President Donald Trumps campaign plane
Advent was careful not to oversaturate Trumps platform, punishing just under 60 videos during the entire campaign.
The team generated 35 billion views, across the different @realDonaldTrump and @TeamTrump TikTok accounts and associated hashtags, according to campaign sources.
Trump, Advent explained, already had a world-famous brand connected with financial success and the American dream which translated to young audiences on TikTok, especially successful influencers on the platform.
The president also remained authentic throughout the campaign, which he said made his job easier. Democratic influencers, he added, struggled when trying to boost Vice President Kamala Harris as an authentic figure.
Although Advents job was about explaining TikTok to Trump, he said the president was a mentor to him, as he taught him about politics, business, and success.
It was extraordinary working with him, he was always funny and created so many moments that I wish we could capture more of, he told Dailymail.com.